First Aid Heroes: Design Ignites Change

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First Aid Heroes is a group that helps out post-war veterans with counseling and settling back into society. To establish their image, a full on identity was created that included a stationery system, flyer, t-shirts for event staff, a mobile app, and user guide. The logo itself was played off the honors that military can receive with the colors chosen to show something hopeful but not compromise masculinity. Logotype used was Nevis, a geometric font that would give it a more modern aesthetic. The letterhead body was designed so that anyone could use the template and write the body of the letter.

Please click here if you would like to view my process and brand usage guide

 

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